My name is Louis Armstrong. I am an NSCA Certified Personal Trainer and performance coach based in California’s San Francisco Bay Area. My journey into coaching began in 2012, driven by a passion for fitness, sport, and helping others grow through purposeful training.

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After gaining experience across multiple gyms and completing an internship, I knew I wanted to create something more personal and intentional. In 2019, that vision became Armstrong Training, a coaching practice built on structure, consistency, and long-term development.

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Over the years, I have had the privilege of working with athletes, adults, and individuals from all walks of life. Each person brings different strengths, challenges, and goals. My role as a coach is to meet people where they are, guide them with purpose, and help them build confidence through progress they can see and feel.

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What continues to fuel my passion is witnessing growth. Seeing clients and athletes push past limitations, move better, feel stronger, and develop belief in themselves is what makes this work meaningful to me. Training is not just about physical results. It is about building resilience, discipline, and a deeper connection between the mind and the body.